Signature service
Blowouts in Tel Aviv.
A blow dry built for the city — movement, polish, and longevity from dinner at Sereia through to brunch the next day.
The Dawn blowout is the salon's most-requested service: a forty-five minute ritual of scalp work, hand-tied tension and round-brush precision that finishes with the soft, lit-from-within movement Tel Aviv is famous for. Designed for the Mediterranean climate, the finish holds against humidity and resists the salt-air flatness that can follow a beach day.
We work with all textures — fine, dense, treated, curly and chemically processed — and calibrate heat, product and brush to suit. Clients book Dawn blowouts before weddings at the Kempinski and Norman, before dinners at Sereia and Lumina, before galas, press days and weekend escapes along the coast.
Same-day chairs are held daily for hotel guests and last-minute occasions. WhatsApp the concierge for the fastest confirmation.
The Dawn standard, section by section.
Humidity-aware finish
Built for the Tel Aviv climate — a finish that survives the seafront and the dinner table.
Three to four days of hold
With our products and a silk pillow, most clients return to the same finish on day four.
Before-event chairs
Late-afternoon slots held daily for pre-event blowouts. WhatsApp for same-day.
Safe for treated hair
Heat protection and professional tools — kind to colour, balayage and chemically processed lengths.
Add gloss or bond repair
Layer a gloss, K18 or Olaplex bond treatment for shine, repair and longer hold.
In-suite at the Kempinski
Kempinski guests can request in-suite blowouts via the concierge.
Frequently asked
Questions, answered.
How long does a Dawn blowout take?
Forty-five minutes to an hour for most lengths, including wash, scalp work and finish. Long or dense hair is allotted additional time at booking.
How long will a blowout last in Tel Aviv's climate?
With our humidity-aware finish and aftercare advice, three to four days is typical — longer with a silk pillow and dry shampoo at the roots.
Do I need to wash my hair before coming in?
Arrive on day-two hair if possible — clean but not freshly washed. We do the wash and scalp ritual at the chair.
Can I book a blowout before dinner or an event the same day?
Yes. We hold late-afternoon and pre-event chairs daily. WhatsApp is the fastest way to confirm a same-day slot.
What styles are on the blowout menu?
Smooth and modern, soft Hollywood waves, '90s supermodel bend, sleek straight, voluminous lift, and bridal preparation. Reference images welcome.
Do you offer hotel-room or in-suite blowouts?
Yes — Kempinski guests can request in-suite styling via the concierge or directly with the salon.
Is the blowout safe for treated or coloured hair?
Yes. We use professional heat protection and tools calibrated for fine, fragile and chemically treated hair.
Can I add a treatment to my blowout?
Yes — gloss, deep conditioning, K18 and Olaplex bond-building treatments can be added at booking.
Explore further
More from the Dawn atelier.
By appointment
Reserve a blowout.
Book a chair before dinner, before the gala, before the flight. We will hold the time.